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Harness the Power of Wordpress for Great Backlinks

November 18, 2009 by admin · Leave a Comment
Filed under: Online Business From Home 

Blogging for backlinks is a tried and proven method to get quality backlinks that have good value in the search engines. One of the unique qualities of Wordpress.com blogs for this purpose is the ability to create “static” pages that can act like standalone websites which develop stable Page Rank over time. Another benefit of Wordpress is that the tags or keywords that you identify for each post you make are not disallowed by the search engines.

Blogger.com blogs all have a robots.txt file that disallows search engine spiders from crawling the tags or keywords fields. This is to prevent duplicate content from clogging the Google search results for a given set of keywords. While this has value for those doing searches, it can hamper your placement in the SERP’s if you didn’t use those keywords well in the title and text of your post. Wordpress blogs don’t suffer this limitation.

Wordpress.com also has an impressive Page Rank of 9 for the main page. Individual blogs don’t usually share this very high rating, but their “tags” page has a Page Rank of 8. Each tag has its own page with its own Page Rank. By carefully examining these tag pages, you can benefit from getting a high Page Rank for specific keywords that point to your business or the Slave pages that support it.

By tying in your Wordpress blog to blog tracking services like Technorati and MyBlogLog which index and track social media tags, you also increase the value of your posts, keywords and backlinks. There are special services available at these sites for Wordpress blogs that are hosted on your own server, rather than at Wordpress.com.

The newer a Wordpress blog is, the slower its posts will appear in the search engines. This means that for backlink purposes, a new Wordpress blog could use some help from a stronger Slave page or blog that has some authority. A “seasoned” Wordpress blog that has been up for a while can get new posts indexed and ranked within minutes of posting them. Keep this in mind when you choose to create fast backlinks for your Master and Slave pages.

The ultimate value of a Wordpress blog comes with the passage of time. The longer a Wordpress blog has been in existence (and the more posts it has accumulated over time), the better and faster new posts will be ranked in the search engines. Like most other Web media, a natural growth in the amount of content for your blog is best. Putting a bunch of posts up at the same time is unnatural and will hamper the ranking of your blog overall.

Wordpress.com blogs are a good investment of your time, especially since they are free to use. While they only allow one affiliate link per blog, using them for backlinking purposes is an excellent way to boost the value of your other Web pages, both Slave and Master.

Three Traffic Tactics that won’t Cost You a Cent

October 5, 2009 by admin · Leave a Comment
Filed under: Online Business From Home 

Are you constantly banging your head in frustration on not receiving all the internet traffic you would like to get to your web site? Are you tormented from information overload listening to all the latest free website traffic tactics and not being able to understand any of it? Are you dejected of people trying day and night to harassing you to max out your credit card and get loans for Google clicks, and in the process loose your credit score? Are you stupefied by the way your website just dropped out of the Google search results? Or are you just too broke and all you have to rely on is getting some free website traffic tactics?

You can employ website traffic tactics without spending dime. However, knowing how is the real deal. Here’s the score:

1. Link it

Of all the effective website traffic tactics that can get you best results, linking to and from other websites is the one of the most widely-used method. Just make sure that the Internet business you are exchanging links with is relatively if not utterly related to your own business. And of course, don’t overkill as this might ban you from search engines.

2. Meet Meta Tags

Another way of to acquire your desired traffic for your website is through having your Meta tags contain usually used keywords that target your business. Meta tags help search engines in describing your web page. If you’re quite adept with the HTML aspect of your web pages, manipulating your meta tags would be a breeze.

3. Keyword-rich AND sensible content

Writing or acquiring articles that provide solid information regarding your business is one of the best ways. Making use of free keyword suggestion tools such as Overture will help you on which keyword or phrases to work on to better lead more traffic to your website. Making these write-ups very readable and genuinely informative will make you many repeat visitors to subsequently become repeat clients.

Submitting these articles to various article directory listings will provide more visibility for your business as long as you keep your resource box in tact to create for yourself numerous back links.

These methods, if employed properly, will not only make your web site popular but will make you achieve your most desirable result - higher conversion rate.

Increase Your Sales With Blog Marketing

August 7, 2009 by admin · Leave a Comment
Filed under: Money Making Strategies 

Author : Enzo F. Cesario

A savvy and free way to increase your business sales is through blog marketing. No matter what business you’re in, you can increase your business with a focused blog marketing campaign. You may shy away from blog marketing because you feel that you might not be a good writer, or simply don’t like to write. This is understandable. But the truth is that many blog marketers nowadays don’t even write their own content. They pay someone else to do it.

In fact, you can pay someone else to write dozens of articles to keep your blog going. You can come up with ideas if you want to, but you can just as easily give your writers a broad general topic idea and have them come up with streamlined topics for blog entries. The best course of action is truly up to you, but paying writers to craft your blog entries is not expensive and may save you trouble in the long run.

Once you’ve determined how your blog will be written, the next thing you must do is focus on the keywords that your blog will include. There is a lot of information out there on keyword research and niche marketing but, in essence, what you want to do is find keywords that are searched highly and don’t have a lot of competition. Competition means that there are a lot of other pages that come up when you search under that keyword.

You want to have less than 30,000 pages of competition in the Google search results in order to determine that a keyword is viable. And you want to use a keyword tool like the one on Wordtracker to determine how many searches the term receives per day. Go for keywords that get close to or over 100,000 searches with very little competition. This way, you have a really good chance to get to the top of the search engines with your blog.

The reason blog marketing is so effective is because blog marketing allows you to provide the ultimate content that the search engine spiders are looking for when they crawl webpages. The search engine spiders are looking for pages that provide content which contains a fair number of the keywords that the Internet user is looking for, along with information that the user might find useful.

The search engines know that readers don’t just want a blatant sales pitch all the time. They want the reader to get the most accurate information for his or her needs.

Blogs provide information about products and services that customers might enjoy. Some of them contain reviews, opinions or instructions. There are no hard and fast rules for blogging.

Blogs are not ecommerce sites and are, therefore, viewed favorably by many of the search engines. You want to make sure, however, that you don’t have too much keyword-density and too little real content filling up your blog. You want to have truly useful articles that people will find interesting.

One of the wonderful things about the Internet is that it can provide people with informative content that makes an interesting read. If you can become an information resource in your field, people will be more likely to buy from you. Why? Because they will trust you. They might not buy from you right away, but they will probably patronize you at some point in time.

The audience you build with your blog can help you in a number of ways. Some people will, of course, purchase from you. Others may help build your business by telling a friend, mentioning you on their website, or promoting your products or services on their blog.

Another important step in blog marketing is determining where you want to host your blog. There are many options and some of them are free. If you like, you can also build your blog within your website, but then you won’t be taking advantage of an external link that your blog could provide to your website.

After you set up your blog, make sure your blog meta tags and titles are optimized to the best of your ability, just like your website. You may also want to add media, like videos. This can make your content more diverse and interesting to the search engines, as well.

Submit your blog to social marketing sites every day and submit unique keyword optimized articles to some of the most popular article directories every week. Eventually people will begin to read your blog and if they find the information useful, they will want to know more about your business.

Blog marketing, used in conjunction with many of the other online marketing strategies, is a valuable way to increase the public’s view of your brand, and hopefully your sales.

Enzo F. Cesario is a Copywriter and co-founder of Brandsplat. Brandcasting uses informative content and state-of-the-art internet distribution and optimization to build links and drive the right kind of traffic to your website. The approach is simple, highly effective and affordable. Visit our website to learn more about how we can deliver higher traffic and more profits to your website.


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