A Guide To Pop Up Displays
Author : Dominic Donaldson
Pop up displays are one of the best ways of drawing in clients and getting your company’s message across at various promotional events. They are the ideal solution for trade shows, conferences, exhibitions and retail displays. Here in this article we shall look at how to find the ideal pop up stand for your business.
The first thing you will need to understand about pop up displays is understanding the display measurement system. Pop up stands have their very own measurement device that does not use the metric or imperial system but rather devices are grouped and sized by the number of sections it contains. These sections are known in the industry as ‘quads’ and when assembled look very much like boxes. They make up the pop up stand and will determine the size of the unit you want.
The most common size that is used for pop up displays tends to be around three quads tall and the width can vary from one quad up to five. The benefit of pop up displays is the choice you have in selecting how many quads you wish to use. With the quads available there are many choices of different shapes and sizes to choose from. Here you can get really creative and find the perfect shape and design for your company.
The next part of choosing pop up displays is making a decision on whether you need straight or curved stands. Both are practical for different reasons but many people tend to prefer the curved ones. However to decide what is better for your company it is best to consider where your stand is going to be in relation to the room. Curved designs work well if your stand is going to be in corner but if you have limited space and are positioned by a wall you may want to have a straight stand.
Finally the last decision you will have to make about your pop up displays will be whether you wish to have it painted or covered in fabric. Suppliers will be able to advise you on what type of effect will suit your business. Graphics printed directly onto the displays look modern and very clean looking, whereas fabric may be suitable for a school that needs to change their pop up displays often.
Finally, if ordering your display online make sure that you ask the supplier what actual size your stand is in inches. Often some companies will sell smaller designs so it is well worth checking actual measurements before you make your order.
Dom Donaldson is a media expert.
Find out more about Pop Up Displays and the services offered from Print Design.
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Roll Up Banners 3 Reasons You Should Switch To Roll Up Banners
Author : Matthew Stewart
Roll up banners are a great way to display your company or product information. For years people have known that at trade shows, job fairs and conferences display banners will help you get noticed. In the past, these methods of display advertising were unwieldy, difficult to transport and time consuming to set up. Now, however, advances in manufacturing techniques have led to retractable banners that are lightweight, portable and durable, providing the perfect solution to your display needs.
Below are 3 reasons why you should consider roll up banners for your next show:
1) Striking Full Color Imagery - Roll up banners are printed edge to edge and can accommodate full color images. Visual interest is critical for attracting attention. When you use the combination of imagery and text to promote your product or service it is proven to be more than twice as effective as text alone. The key is to pare the right image with the perfect amount of text for maximum impact. If you are uncertain what would be best, work with a qualified designer to help you create the perfect banner.
2) Easy to Set Up - Roll up banners set up in seconds. Yes, that is right, in seconds. The built in bases mean you can just roll and go. No more struggling with complicated hanging frames or twist ties. Simply pull, secure and walk away. The ease of setup is a real boon at trade shows and busy job fairs. You can spend more time preparing for the people you will be talking with, less time worrying about dressing your booth or table.
3) Convenient Storage and Transportation - The entire design impetuous for roll up banners came from the need for easily transportable banners. Retractable banners store neatly in nylon carrying cases and can be easily moved from one place to the next. Everything you need to set up the banner fits neatly into the carrying case so it is all there every time you need to set it up. Multiple banners can be easily stacked for storage in a small amount of space. The retractable nature of the banners also ensures that they stay dust free and the printing will not fade. You banner will look new every time you unfurl it for years.
When choosing a manufacturer for pull up banners quality and service are the most important things to look for. Cheap stands that collapse during use are the number one complaint for retractable banners. Make sure you are choosing a manufacturer that uses high quality stands and materials. You may pay a little more, but it will be worth it in the long run. Service is critical when working with a banner manufacturer. You need to be sure that the artwork you submit will translate well to the banner. You also want the quickest possible turnaround. Be sure you choose a company that will stay in communication with you throughout the process.
Matthew Stewart
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